The Folio

Whilst a lot of my work is process, operations and implementing strategy which is hard to see with the naked eye, the other side of my work is production management. Here is a selection of my production work.

 
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SKY4DVR

Brand: Sky

Agency: Sapient

4D VR experiential based in Westfield Shopping Centre London, showcasing Sky TVs Drama and Sports offering.

The PRoduction

The production task for this project was multifaceted, to say the least. Scope and engage the best talent and production partners to create a 'Sky' level of entertainment whilst breaking into new territories of experience; A four dimensional virtual reality experience.

This production required stakeholder management and education to internal creative teams on how to create, write for, build and execute a 4D VR experience.

  • Scope of work definition

  • Third party engagement and management

  • Contracts, agreements and NDAs

  • Timing plan, milestone planning, review and sign off management

  • Creative oversight

  • Campaign development

  • Change management

  • Budget management

  • Risk management

 
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Team Nike

Brand: Nike

Agency: R/GA

Campaign strategy, creative, design and production for Nike Western Europe, Central Eastern Europe and Global.

The Production

Managing the production lifecycle of the R/GA Nike team.

As Team Nike, we could be tasked with anything from initiating and building Cristiano Ronaldo's Snapchat channel, creative development and execution of Kevin Hart's 'Move With Hart' campaign, user experience and creative design of Jordan 25 year anniversary website or building a unique wholesale creative campaign 'Remember the Name' for Footlocker UK.

  • Project and team allocation

  • Project definition

  • Budget and retainer management

  • Team management

  • Strategic development

  • Creative development

  • Production mentoring

  • Stakeholder management

  • Remote team management

  • Global team coordination

  • Team building

 
 
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Youngest Brand Creation

Brand: youngest media

Agency: youngest media

Establishing the start-up, youngest media's brand and digital presence.

The Production

Having worked with David Flynn and Lucas Church back at Endemol, when they started youngest media, coming on board to establish their digital presence was an opportunity not to miss.

  • Brand and style guide development

  • Channel definition and presence (Online, Facebook, Instagram, LinkedIn)

  • Photographer engagement, briefing and licensing

  • Asset library creation

  • Template creation (Social)

  • Website development

 
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UBS Life’s Questions

Brand: UBS

Agency: Publicis London/ Poke London

Redefining UBS brand positioning.

UBS realised that there was more to managing high net worth individuals portfolios. All of these people were still unique and had different 'Life's Questions' that they were striving to answer.

'Life's Questions' became a platform for a brand repositioning.

The Production

Managing a team of producers, creatives and designers we created and designed online content for multiple UBS channels, including online and social. Working with and managing content from UBS Wealth Management, Annie Leibovitz, Nobel Laureates, Ambassador David Coulthard and more we developed engaging experiences whilst also working within the Adobe Experience Manager limitations.

  • Programme management

  • Budget and retainer management

  • Change management

  • Project allocation

  • Strategic planning

  • Integration with above the line brand executions

 
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Google Digital Garage

Brand: Google

Agency: Google Brand Studio, +rehabstudio

Googles online education platform focused at small business. Initially this project was to develop an online platform that would replace 5 x existing European educational platforms and combine all into one platform for global use. This became the Digital Garage that is rolled out globally today.

The Production

Managing an extensive list of stakeholders, shaping and creating a Google platform for small business learning. This project needed to adhere to multiple regional challenges as well as being an immersive and fun experience for the user; and all being built to Google Brand Design.

  • Team development

  • Stakeholder management

  • MVP and scope definition

  • Workshop management

  • Workflow and production management

  • Budget and time management

  • Product management

  • Creative and technical development

  • Educational platform development

 
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Google Live Cases

Brand: Google

Agency: Google Accessories, +rehabstudio

Live Cases are interactive phone cases that add functionality to your existing phone using NFC technology. We built the initial case design and platform for rollout in the Google Accessories Store; with NFC functionality to access maps, photos and more.

The Production

This was an agile product development for Google. Running a tight team of 20+ developers, designers and producers. We defined in sprints the approach and development for 2 x live cases; one for Google map technology and one to access your photos. This development needed to extend to future case sizes and designs. For this project I worked very closely with the creative technologist to meet deadlines and ensure all was built to Google framework.

  • Team development and management

  • Time and budget management

  • Scope definition and management

  • Stakeholder management

  • Product management

 
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You are Football Experiment

Brand: Barclays

Agency: Dare London

We monitored fans heartbeats to determine how much ‘heart’ they gave to their football teams.

Over one weekend, 2 x games with fans in pubs, stadiums and even at a Barclay's Premier League event in South Africa.

The Production

This production required researching and finding compatible heart rate monitors that would be able to output the data needed to analyse who gave more heart, in realtime. This was before the accurate realtime wearables that we have today.

Coordination of film teams to be in locations in one weekend; 4 x pubs, 2 x stadiums, 1 x event in Johannesburg. We also needed to get all this film content back and edited in time to release and be relevant on social and arrange club (Manchester City, Arsenal, Tottenham, Liverpool ) cut downs for their own social channels.

  • Research and recommendation on heart-rate monitors and statistic analysis partners

  • Team development and management

  • Stakeholder management

  • Film production

  • Social Media production and planning

  • Budget and estimation management

  • Creative development

 
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Million Pound Drop

Brand: The Million Pound Drop

Agency: Endemol, Channel 4

A first of its kind development of 100% live play along game to support a new channel 4 program, The Million Pound Drop. So good other shows began to follow suit and we won a BAFTA.

THE PRODUCTION

From pilot prototyping to full live gameshow broadcast. We developed a play along game that allowed players to play the exact same questions as live contestants exactly at the same time as the contestants on the live show. A first of its kind that required legal approval to be the first show with zero delay. The legal approval was needed because we needed to prove that no one could somehow cheat and get answers to the live contestants (no coughing cues etc). There was £1,000,000 at stake!

  • Third party provider selection and management

  • Development of all social presence and following (We had thousands of followers before we even had a name for the show.)

  • Development of user experience and competition mechanics

  • Prototype development and testing

  • Creative design, aligning to and influencing the full show design, stage, brand

  • Stakeholder management (C4 Commissioners, Endemol)

  • Quality Assurance

  • Live show production and set up

  • Community Management

  • Creation of online contestant application system (adhering to data compliance)

Oh and we won a BAFTA for this one - BAFTA winner Television Craft | Digital Creativity in 2011, Million Pound Drop